Small files used by websites.

Cookies are small text files or similar technologies that may be stored on your device when you visit a website.

They can be used for essential website functions, remembering preferences, understanding website traffic and measuring how visitors interact with pages.

Necessary and analytics technologies.

Meridian Elevate may use cookies and similar technologies for:

• Remembering your cookie preferences.
• Understanding website traffic and page usage.
• Identifying how visitors arrive at the website.
• Understanding which pages and content are most useful.
• Improving website structure, usability and performance.

Remembering your privacy choice.

The website may store a small amount of necessary information on your device to remember whether you accepted or rejected optional analytics technologies. This prevents the cookie banner from being shown repeatedly and allows your preference to be respected across the site.

Understanding website traffic.

Meridian Elevate uses Google Analytics to help understand how visitors discover and use the website.

Depending on your consent choices and Google's configuration, this may include information such as pages visited, traffic source, approximate geographic location, device information, browser information and engagement with the website.

Google Analytics is treated as a non-essential analytics service and will only be enabled where the required consent has been provided.

Understanding how visitors interact with the site.

Meridian Elevate uses Microsoft Clarity to understand how visitors interact with website pages.

Clarity may provide information such as clicks, scrolling, navigation patterns, page interaction and anonymised or pseudonymised session information designed to help us identify usability issues and improve the website.

Microsoft Clarity is treated as a non-essential analytics service and will only be enabled where the required consent has been provided.

Optional analytics are your choice.

When you first visit the website, you will be given the opportunity to accept or reject optional analytics technologies.

Rejecting optional analytics will not prevent you from accessing the main Meridian Elevate website or using its core functionality.

Consent can be changed.

You may withdraw or change your consent to optional analytics technologies at any time.

The website will provide a mechanism for reopening or resetting your cookie preferences. You may also remove stored cookies or local website data using your browser settings.

Analytics services are provided by third parties.

Google and Microsoft may process information collected through their analytics technologies in accordance with their own privacy and cookie arrangements.

Some processing may take place outside the United Kingdom. Where applicable, we rely on appropriate contractual or legal safeguards used by those providers.

You can also control cookies through your browser.

Most web browsers allow you to view, block or delete cookies and other stored website data through browser settings. Blocking some technologies may affect certain website preferences, but rejecting Meridian Elevate analytics will not prevent access to the core website.

More information about personal data.

For more information about how Meridian Elevate processes personal information, please read our Privacy Policy .

Questions about cookies.

Questions about this Cookie Policy or the use of analytics technologies can be sent to charlie@meridianelevate.co.uk.